Teespring Campaign setup for Local business owners

Teespring, as most of us already know, is a platform to create, sell and purchase custom apparel. Teespring campaign is an advertising campaign to promote a cause or to advertise business via Teespring-custom-made T – shirts. It is gradually emerging as the alternative source of advertisement for many local and small businesses. Lately, many businesses have benefited from this type of advertising campaign.

For all those who are new to Teespring, it is an online service where you can create custom-made design apparel – T-shirts, hoodies, long-sleeve shirts, tank tops – to promote your business through Teespring and your online marketing channels. This service does not charge a penny from the user at the time of creating the campaign. The user is not even charged for manufacturing the shirts or for shipping the shirts to the buyers. The user has to set a sales goal and only if the sales goal is met, Teespring starts printing the shirts and delivering them to the customers or buyers. Once the campaign ends, Teespring takes a specific percentage of profit from the sales and pays the rest to the user through PayPal or check.

The opportunities to grow your business with Teespring campaign are enormous only if you are a little creative in implementing the methods.

Contests, Sweepstakes and Giveaways are best tools to engage your customers and have them glued to your brand. The simple but effective way is starting a Tee-campaign in relation to your business and offering perks to your customers if they buy them.

Run a contest at your business location that tests “Who wore it better?” Ask your customers to buy the shirt at Teespring and on one particular day, let them all depict the essence of your business by flaunting your shirt in style. Announcing exciting prizes or offers to the winners will attract even new customers to try your Teespring campaign. This way your business will have dual advantage of making some profit through Teespring campaign and the other is, free business promotion when your customers wear the shirt outside the event.

Attract new customers with sweepstakes. Once designed and created a campaign on Teespring, share the Teespring campaign link on multiple communication channels such as Facebook, Twitter etc stating you are arranging sweepstakes for buyers who buy the custom-made apparel. Advertizing the campaign online and directing the public to your campaign from social media can introduce it to great amount of crowd. As Sweepstakes do not involve showing off any skills like in contest, large number of customers, including new ones, are expected to buy and check their luck. With increased customers’ base, business and its sales will automatically increase.

T-shirts as giveaways to customers after a good purchase. Whichever customer makes a bill more than say $100 or $200, acknowledge their loyalty with your customized T-shirts or other apparel. This will generate free promotion to your business whenever they wear it and also, customer feels appreciated and continues to be a regular customer. At Teespring, you can make T-shirts with your company name and logo with zero initial cost, that too with your own design on it. So, create a campaign, bulk order it and distribute to your valuable customers.

Support a Charity event with Teespring campaign. Working for a social cause or charity event generates good will among your customers. When you align your business mission with a charity, people connect more to your products or services. Choose a nonprofit organization and express your business’s interest in their works. Together, start a campaign on Teespring and advertize them on social media and other platforms where your customers’ presence is high. A business solution when tied with a charity work, builds morale of the company and customer loyalty, which in turn grows sales and profits.

Collaborate with vendors in campaigning. You have to deal with a number of vendors for your business operation. At each step of producing an item or providing a service, you take support from many third party associations. Like how you partner with them for your business, in the same way work together for your campaign as well. Using Teespring, create a collaborative campaign along with your vendor and get printed yours and your vendor’s business logo side by side or in any other creative way. Through this campaign, you can attract customers from your vendor’s side too into your business. In addition to this, with nearly negligible promotional costs, you have your publicity spreading distances if the vendor is from another city or state.

Pep up the shirts with famous characters. People like cartoon characters or popular comic characters. Create comic strips that convey small stories of your business with characters that are already famous or invent a new one like a mascot for your business. Teespring is extremely easy to use in designing and handling the tools so wake the artist in you and experiment to produce the best. Ensure that the comics are hilarious and short, only then the shirts can initiate a furor. This campaign can be contagious for its humor outlook and can pass on from customers to their friends and from them to so many. Thus, your business will earn a lasting partisanship if this gets successful.

Release the shirts on special occasions. Be it a Halloween or Christmas, choose the perfect timing for your Teespring campaign to reach the maximum audiences. If you release your customized shirts in relation to ongoing buzz, your campaign can grab attention from many. For example, if its thanksgiving time, design your Teespring shirt in such a way that it represents the spirit of the season and your business.

Focus on Niche marketing. Discover the section of audience that is not interested in your business. In order to draw them towards your business, establish a Teespring campaign that particularly interests them. For instance, if your business fails to fascinate women, then introduce a Teespring campaign that especially focuses on girls or women, like statement shirts and floral prints. Correcting your drawbacks will increase your presence in market.

These are just a few ways to grow your business and sales through Teespring campaign. With your creativity and advertising acumen, you can fabricate more intriguing and profitable campaigns that can help your local business to thrive and expand.